Your hotel staff’s uniform is the first impression visitors get when they walk in your doors. Much like a soldier in uniform, your uniforms present a united and easily recognized public image to the outside world. Here are five reasons why uniform choice matters to your hotel guests:
Your employees’ uniforms play a much bigger role in your hotel or motel’s brand positioning than you might imagine. In fact, customers don’t generally make a direct connection between their perception of quality and service and the employee attire itself. But the sheer number of factors that influence guest satisfaction, including key factors like a well-designed uniform program, all add up in a big way in how guests perceive your hotel.
Employee uniforms play a big role in hotel hospitality. They can improve your guest’s perception of your brand and the employee’s image with their peers. The most important thing to remember is that your hotel uniforms, with the right design and look, can make great impressions.
Hotel Uniforms are important for hotels because they are the first personal touch guests encounter. Uniforms are the first impression of quality, care, and uniformity. Your uniform represents your brand. If your uniform is not comfortable, does not fit well, has faded logos, has missing buttons or fails to be clean then your guests will judge your hotel based on what they can see – the uniform.
5 Reasons Your Hotel Employee Uniforms Matter to Hotel Guests
1. WELL DRESSED STAFF ARE CONFIDENT
Hotel guests are more easily convinced by well-dressed staff because it makes them feel that the entire hotel is well maintained. When employees have uniforms to wear, they are more driven to maintain hygiene. Hotel guests are driven to prestigious hotels driven by the fact that standards are being met by hotel staff. A clean-shaven man or woman will really give you a positive first impression because it signifies discipline and respect for others. A well-groomed person is taken note of because it entails respecting oneself enough to maintain good hygiene.
When you ask your hotel guests what they think about the staff, one of their biggest compliments is they look professional. If staff start being well-dressed, then it would give them a confidence boost to stand tall with pride and be more attentive to their customers. With the right uniforms that fit well and look attractive, this will make them feel better equipped to deal with any situation.
2. HIGH QUALITY UNIFORMS SET THE STANDARD
It’s quite true that your employees wear the face of the hotel, which is why it’s important they give off a brand-appropriate image. But, it goes way beyond that. Employee uniforms matter to guests because they demonstrate the commitment you have to quality. Hotel uniforms let guests know that you are serious about delivering the best service possible, and every step of your operation is carefully considered.
A well-disciplined, well-trained staff is essential to providing an enjoyable guest experience at your hotel. But they’re only one piece of the puzzle that contributes to that image when they are consistently appearing in mismatched or stained employee uniforms.
3. EMPLOYEES ARE ALWAYS DRESSED APPROPRIATELY
Your hotel employees represent your hotel brand. They can have a powerful impact on your guests’ trip if they are properly dressed in the Venere employee uniform. In fact, an improperly-fitting uniform is likely to leave a lasting impression on guests. It also presents a clean and professional appearance even in casual situations, such as hotel rooms and lobbies.
There’s nothing like stepping out of your car at a hotel you’ve never stayed at before and seeing the valet wearing the same orange shirt every one of your employees is wearing. But it’s not as big a deal as you think it is. In fact, employee uniforms are a big deal to your customers.
4. UNIFORMS ESTABLISH TEAM BRANDING
Guests of your hotel want to interact with employees they can trust and feel comfortable with. When hotel employees wear uniforms that fit their positions and provide quality service, guests say they would be more loyal and visit the hotel more frequently.
The hotel uniform establishes the brand personality of an organization. The uniform becomes an extension of the company. It becomes what the guests see everyday. It becomes something you don't even think about until it's not there anymore.
5. IMPROVED CUSTOMER SERVICE
Hotel uniforms aren’t as common as they once were. In fact, you can now find some hotels that don’t have a uniform policy at all – relying entirely upon their employees to dress in professional business attire.
Many hotel customers are questioning the quality of the establishment. They are noticing an increase in ill-mannered front desk staff, housekeepers, chefs and servers. Many times these problems can be correlated to workers that do not feel like their uniforms accurately reflect the culture of the organization they work for. When this occurs, it hampers customer service.
If you are looking for the best quality hotel uniforms, then choosing Apparel Point is the best option. We have more than years of experience as a Uniform Supplier in Dubai.